Gelato Buonissimo

Branding & Packaging

Gelato Buonissimo honours the traditional art of gelato making. A family owned and operated business for over 18 years, Gelato Buonissimo made the decision to expand their business and move into packaging their delicious, small-batch gelato.

The brief required our studio to refresh the existing branding and align the product with an audience who are interested in boutique, gourmet products. The direction for the project found inspiration in the traditional shop fronts of Italy with a timeless, and elegant tone of voice.

A botanical style illustration was used to accompany each flavour and appear on the container using a three-piece label system.