Firefighters Friend
Label Design
Firefighters Friend is a collaborative effort by Western Australia’s finest craft breweries including, Artisan Brewing, Bootleg Brewery, Cheeky Monkey Brewing Co, Eagle Bay Brewing Co, Rocky Ridge Brewing Co, Cowaramup Brewing Co and Wildhop Brewing Co. Launched during W.A Beer Week, all proceeds will be donated to our local fire departments.
The inspiration for this design came from an old fashioned fire bell, this was incorporated with the badge style graphic. Creating an industrial tone of voice that reflects the emergency services equipment. Using a metallic silver stock, we were able to achieve a bare metal can effect for the remaining areas of the label.